Pioneer in the Soft Drink Industry

First to introduce Dual Format

New concepts e.g. Premium Powder, Alphonso Mango, Home made Nimbupani, Ghar ka Range, Aquafun (blue coloured) introduced as a Soft Drink for the first time by Rasna and Bollywood Bite an Indian namkeen in a canister

Cola Cola – introduced as a non aerated cola at Re.0.50 per glass for the first time in the world

Rasna Shake Up – first Indian shake mix brand